Chapter 23. Assessing Drug Promotions
Which of the following activities are considered to be drug promotion?
Advertisement to patients
Advertisement to health care professionals
Detailing to health care professionals
World Health Organization (WHO) recommendations support DTCA for which of the following product types:
Vitamins and minerals
Which of the following regulations gave the FDA authority over prescription drug advertising?
a. The Food and Drug Administration Amendments Act
b. Kefauver-Harris Amendment
c. The Food, Drug, and Cosmetic Act
d. WHO Ethical Criteria for Medicinal Drug Promotion
Which type of DTCA includes only disease state information and, therefore, is regulated by the FTC?
Which of the following drugs are not permitted to be advertised using reminder ads?
c. Boxed warning medications
d. Prescription medications
Which of the following components of product claim ads are not required by FDA regulations?
a. Fair balanced risks and benefits
b. FDA’s MedWatch statement
The PhRMA guiding principles for DTCA are currently enforced by the FDA.
According to the PhRMA guiding ...